@NAME 

@name <object>=<new name> [<password>]. Changes the name of <object>. 
<object> can be a thing, player, exit, or room, specified as <name> or 
#<number> or 'me' or 'here'. For players, it requires the player's 
password, and if the new name contains spaces it must be enclosed by
double quotes ("), i.e., '@name me="Some Guy" pword'.